Bluebirds is a snowsports accessibility program built to create a clear path into skiing and snowboarding—just like a bluebird day brings clear skies to the mountain. Held on weekends throughout February, the program—presented by Salomon—removes financial barriers for kids and teens, opening the door to snow sports for families who might not otherwise have access.

By offering free lessons and equipment rentals, Bluebirds lowers the barrier to entry and delivers a positive, welcoming first experience on the hill. Beyond the day itself, the program provides resources for affordable gear and exclusive Salomon discount codes—helping participants continue their journey and build a lasting connection to snow sports.